What I hope to learn from CAP 105

Hello, MTV, my name is Madison, and welcome to my crib!

All jokes aside, this is my first post on my course blog for Technology in Advertising and Public Relations, AKA CAP 105. For my first post, I have been tasked to discuss what I am looking forward to learning about in class in the upcoming semester. I recently declared APR (PR emphasis) as my second major, so I am, for the most part, unfamiliar with the concepts we will learn in this class. However, I do have experience with some of the technological aspects we will learn about, and so I am very excited to both learn new things and brush up and improve upon existing knowledge.

I have extensive experience with social media for my own personal use (I’m just as addicted to Twitter and Instagram as the stereotypical millennial- no shame in my game). However, I am very excited to expand upon my knowledge of social media and learn how to use it in a professional setting. I think this knowledge will make me more marketable professionally and could, perhaps, even improve my own personal use of social media (because I’m always looking to get more likes). Additionally, there are some platforms we will use that I have never used before, particularly WordPress, that I am very excited to play with. I have messed around with WordPress before, and I have always had an interest in blogging, and I’m hoping this course will be the push I need to take a leap into the world of blogging. I am curious about expanding this blog into my own personal blog after the course is over, so I am looking forward to learning more about WordPress and seeing where I go from there.

I am also excited to refamiliarize myself with platforms I have had experience with in the past. I was very active in journalism in high school, holding an editor-in-chief position on my school newsmagazine and also participating on the yearbook staff, so I have had a good amount of experience with some of the programs in the Adobe Suite, most extensively in Indesign and Photoshop, with a small amount of experience in Illustrator as well. However, I abandoned my love for journalism once I got to college, so I haven’t been able to use those programs in a while. Recently, I found myself missing having a creative outlet, which journalism provided me. While I loved political science, I found myself feeling that my ability to be creative was being wasted on a major which can sometimes feel like the antithesis of creativity. Therefore, I added APR as my second major in order to explore my previously neglected creative side. I one day hope to work as a lobbyist or a political consultant, which I feel is a good blend of the two fields I am interested in. I am definitely looking forward to my future, as evidenced by the following tweet:

I am looking forward to learning many new topics in this class, because I feel that I will gain many important skills that I can use for internships this summer and beyond, as well as future careers, while also allowing me to explore my creative side and get back in touch with some of my old interests.

Photo from stocksnap.io

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